We can see that the edit features available on YouTube now allow you to add some basic customisations and a background image of your choice… but are they holding something back from us?

Have you seen the BBC site on YouTube or even the BBC Top Gear YouTube Channel? Is this level of skin/redesign available to us mere mortals at all?

Love to hear your thoughts!

See them here:
http://www.youtube.com/topgear
and here:
http://www.youtube.com/bbc

We recently held a bonus webinar on Monday, April 27th, where I went over every change that has occurred on YouTube in the last two months (March & April). Prior to that, we held 2 bonus webinars devoted to a mix of YouTube updates, more advanced strategies related to SEO, and Q&A — those were held in Feb. (The replays of these webinars are accompanied by a “table of contents” so that you can skip around to what is pertinent — skip the Q&A altogether and just go for updates and the advanced strategies, etc.)

In other words, up until now, anyone who’s purchased YouTube Secret Weapon has been kept up-to-date on absolutely every change — from the very slightest to the most massive. In fact, on this most recent webinar on April 27th, we also took a look ahead at changes forecast for the future.

Moving forward, we will continue to send emails to customers who’ve purchased this version of YouTube Secret Weapon.

In the meantime, we have also begun work on YouTube Secret Weapon 2.0, and we are looking to launch it sometime in early- to mid-June. Anyone who purchased this original YouTube Secret Weapon (1.0, if you will) will be receiving special access to the 2.0 version. I can’t say exactly what they’ll receive in addition to that b/c the offer is still being finalized, but I will say that they will be happy they purchased now as opposed to waiting.

So that’s the long-winded answer.

In short, we have stayed on top of every move YouTube has made until now, and it is our intention to continue that in the future. While I can’t promise that we won’t get to a stage where we have to draw the line or ask for compensation on additional updates (this is how I make my living, so it could get to a point where I start to lose money), I will say that I won’t let anyone who’s invested in my product be in the dark until they have received more than their money’s worth.

Thanks again for the question, Doug!

~Julie

P.S. Happy boating!

Meanwhile, do know that Paul and I take users from the beginning all the way up to advanced video optimization and conversion strategies on YouTube. What’s funny is, I’ve had many long-time, advanced users tell me that they didn’t realize how much they DIDN’T know about the basics. We make sure you’re covered and that the right foundation is in place so your videos do better across the board.

We’re obviously doing all we can, too, to keep up w/ updates and changes on the site. That’s a constant challenge with any Web 2.0 site, but we’re staying on top of it so our customers don’t have to.

Best of luck, Craig, and I hope you out YTSW!
~JP